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Costa Blanca property management and letting firm, Overseas Property Investments is making waves in the Spanish market. Director Lee Jones has ambitious plans to propel the company to the number one spot in this foreign market within the next twelve months – and has selected Aspasia as the software solution to make it happen.
Lee says; "The firm has gone from strength to strength since it was established in 2001 in response to the growing number of British investors in the Spanish holiday lets market.
"We now have offices in Alicante and Rojales, a customer base of over 170 landlords based primarily in the UK and a portfolio in excess of 200 properties."
Not content with this success, Lee and his fellow directors are keen expand the business even further to exploit its full potential, with plans to roll out no less than twelve new offices across the Costa Blanca throughout 2006. The first is set to launch in January.
Finding a cost-effective web-based software solution to streamline the business, save time and money was imperative to support the company's rapid expansion plans. Unsure where to turn, Lee searched the Internet and was quickly rewarded with information about the PCS Expo and its exhibitors. Aspasia immediately stood out as a potential partner, with proven experience in the overseas market and the most comprehensive solution on the market.
Having arranged to meet Stewart Anderson, Managing Director of Aspasia, at the show in October, the directors of Overseas Property Investments were soon convinced of the benefits of Aspasia and decided to purchase the software on the spot.
Lee says; "We were immediately attracted to Aspasia. The fact that it is web-based, means it is easily accessible from anywhere. As we launch new offices, staff can simply login their contact details to gain immediate access to the company-wide database.
"The business case for implementing Aspasia is very clear for Overseas Property Investments and operating on a rental basis, there are no painful upfront fees. I have no doubt that it will save us significant time in administrative work. It also enables us to share information, which will lead to more effective property management; for example if a landlord owns several properties across different branches they can all be managed from just one central account. This is vital to our growth, as the team becomes dispersed over a growing number of branches."
Lee is also anticipating that the software will help deliver enhanced customer service; "Our customers range from corporate to one-off investors and those renting their private holiday properties to help finance their investment. All our customers are based in the UK, so email and the Internet are key methods of communication. The online access function will allow us to take these even further, by providing customers with real-time information about their property that they can access at their own convenience."
The Overseas Property Investments team has already undergone training on the Aspasia software in the UK. The complete system, comprising its entire property portfolio will be in use by January in time for the launch of the third branch and the start of an exciting year for the company.
December 2005
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